Ayanna Lonian | Amazon Prime Video - Director of Content Acquisition & Head of the Worldwide Major Studio Licensing & Strategy

Ayanna Lonian is a Director of Content Acquisition and the Head of the Worldwide Major Studio Licensing & Strategy Team for Amazon.com’s Prime Video streaming, subscription on-demand (SVOD) video service. In this capacity, Ayanna leads a team of content acquisition executives which is responsible for negotiating global content licensing agreements with US major studios and TV network groups to secure the SVOD streaming rights to popular TV series and movies which Amazon makes available on its Prime Video streaming service on a worldwide basis. In addition, she oversees the daily business activities, general management and business functions for Prime Video Direct (PVD) on a worldwide basis. Ayanna leads a content program management team which is responsible for facilitating the internal execution and ingest of all of Prime Video’s worldwide SVOD licensing agreements with internal stakeholder teams and systems (e.g., Accounting, Video Supply Chain, etc.) post deal- execution/deal-signature. Ayanna is also responsible for managing the dedicated team of content acquisition executives who acquire locally produced and US/Hollywood content on behalf of Prime Video’s service in sub-Saharan Africa (e.g., South Africa, Nigeria, Kenya etc.).