Dr. Oliver Friedrich is leading the Video and Advanced TV Publisher Partnerships business at Google for the DACH region. Partners are large broadcasters, sales houses, distributors as well as AVOD providers.Within this role his strategic objectives are focused on the enablement of Advanced TV based on Google’s advertising products, i.e. Google Ad Manager. Prior to joining Google, Oliver’s work experience includes serving in Deutsche Telekom’s Innovation Laboratories and Fraunhofer FOKUS. Oliver holds a PhD (Dr.-Ing.) in Computer Engineering from Technical University of Berlin and an Executive MBA from ESCP Europe.